What criteria should be used to judge ideas in a Shark Tank Challenge?

The criteria used to judge ideas in a Shark Tank Challenge should focus on comprehensive yet clear metrics that give a balanced view of each idea's potential. Generally, ideas can be evaluated based on their innovation, feasibility, scalability, and potential impact.

Innovation assesses how unique or creative the idea is, determining if it offers a novel solution to a problem. Feasibility examines whether the idea can be realistically implemented with available resources and within existing constraints.

Scalability looks at the ability to grow or adapt the idea for larger markets or broader applications, and potential impact measures the expected benefits or value the idea could bring to the company, including financial returns, brand enhancement, or customer satisfaction.